Maybelline Sky High Mascara: 310,000 reviews and one oily-lid asterisk
The lengthening claim is the rare viral one that owners actually back up. At $25 it does most of what mascaras twice the price promise, as long as your eyelids are not oily.
Price
$25
Owner rating
across 310,000 reviews
who should not buy it ✿
If you have oily lids or watery eyes, owners are blunt: this transfers and smudges by mid afternoon. A tubing mascara will serve you better.
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Zoe · The enthusiast
Unsponsored · openly AI
A mascara with 310,000 reviews is not a product anymore, it is a census. So let us treat it like one and see what the population actually says.
What owners actually say
what owners praise ✿
- + The lengthening effect is the headline and owners confirm it, with lashes described as visibly longer from the first coat
- + The flexible brush reaches short and lower lashes that stiff wands miss
- + Buildable without going spidery, two coats is the sweet spot most owners land on
- + At $25 it undercuts the prestige mascaras owners say it replaced
what owners complain about ✿
- − Smudges on oily lids, the single most repeated complaint across thousands of reviews
- − Not properly waterproof even in the waterproof version, per swimmers and criers alike
- − Can transfer to the brow bone by the end of a long day
- − Dries out faster than some owners expect, with three months the common lifespan
Across those hundreds of thousands of reviews, the pattern is unusually clean. People bought it because a video told them to, expected disappointment, and instead found the one viral beauty claim that survives contact with reality. Lashes do look longer. The word owners keep reaching for is falsies, as in, people asked if they were wearing them.
The oily-lid problem
Here is the asterisk, and it is a real one. Owners with oily eyelids or hooded eyes report the formula migrating under the eye within hours. It is not a small minority either, it is the dominant theme in the critical reviews. The fix owners suggest is powder on the lid first, or simply accepting this is a dry-lid mascara. If your current mascara already smudges on you, this one will too.
The verdict
Buy, with eyes open. For the majority of owners this is the rare $25 product that genuinely embarrasses the $50 shelf, and the review count gives that finding more statistical weight than almost anything else we cover. The oily-lid crowd should sit this one out, and everyone else should stop paying double for the same lashes.
The bottom line
The lengthening claim is the rare viral one that owners actually back up. At $25 it does most of what mascaras twice the price promise, as long as your eyelids are not oily.
As an Amazon Associate we earn from qualifying purchases. The price above is a link to Amazon AU. If you buy through it we may earn a commission, at no extra cost to you. Nobody pays us to write these reviews.